Marketing and Media Studies Diploma
The Marketing and Media Studies Diploma introduces learners to the two areas of marketing and media. Learners will study these areas to understand how the two areas link with each other and provide knowledge of how marketing impacts the media and vice versa.
Level 3 / NCFE / PI177
over 12 months and £ deposit
over 12 months and £ deposit
Course summary
Expert Tutoring
12 months tutor support
24hr Access to
Course, assignments & tutor
Accreditation
Fully accredited course
NUS Card Eligibility
Enjoy student discounts
Course introduction
In an industrialised society like Britain all of us are exposed to the media many times a day, from the breakfast show on the radio or TV, to watching films, to using the internet for our news and social networking. It is a powerful influence on how we perceive ourselves and our position in society. The speed of change in the media landscape means that the way we consume the media texts is changing very fast. Mobile phones now broadcast soaps, and games are played internationally. Increasingly; people are making and disseminating their own texts via social networking sites and YouTube. They even contribute to the news by filming events to be used as citizen journalism on national stations such as the BBC and Sky.
Marketing is absolutely vital. You could have the best product in the country, or offer the best service in your town, but without marketing, nobody would know about it. In simple terms, marketing is how you communicate a brand. It is the process of determining the needs and wants of consumers, and being able to deliver the products or service that satisfies those needs and wants. Its key purpose is finding, getting, keeping and developing customers in a way that will lead to the growth and success of a business. Marketing is the umbrella term that covers a number of essential practices for any business, including research, development, promotion, product sales and service. The most important part of marketing is that it is 100% about the customer and by fully embracing marketing, you are making a company more customer-focused.
This customised course fuses the two concepts of media and marketing together in order to give the learner a broad based overview of the two different disciplines and how they interact with each other. A useful tool for people looking to embrace the whole culture of media and marketing and gain an understanding of both models.
Required knowledge
The good news is that no prior learning knowledge or experience is essential to take this Marketing and Media Studies Diploma. This Marketing and Media Studies Diploma is openly available to anyone wishing to learn more about Marketing and would like to take part in a highly rewarding home study course. You have the freedom to start the Marketing and Media Studies Diploma at any time and continue your studies at your own pace for a period of up to 12 months from initial registration with full tutor support.
Although not required learners would also benefit from studying the Creative Writing Diploma with this course as it is a linked area.
Assessment
Learners are required to complete a tutor marked assignment at the end of each module. This assignment requires learners to use various techniques to form arguments and conclusions including: analysing data, understanding different approaches and forming theories based on evidence.
Upon successful completion of the 10 modules, students will receive a certificate of achievement.
Certification
This qualification has been developed by NCC to meet the specific needs of our learners and has been accredited by NCFE demonstrating the quality and rigor. NCFE is an awarding organisation recognised by the qualification regulators for England (Ofqual), Wales (Qualifications Wales) and Northern Ireland (CCEA Regulation). This is an unregulated qualification and is not a nationally recognised qualification. On completion of the Customised Qualification, learners will receive a certificate of achievement. The certificate is evidence of the knowledge and skills gained by completing the qualification. This qualification has been accredited by NCFE under the Customised Qualification and the certificate of achievement will be issued directly by NCFE.
Course modules
Module 1: What is Media?
Module 2: What is Marketing?
Module 3: Representation - a theoretical perspective
Module 4: Genre - an institutional and theoretical perspective
Module 5: News and Advertising
Module 6: Broadcast TV and Film
Module 7: Traditional Marketing
Module 8: New Marketing
Module 9: The Marketing Mix
Module 10: Creating and Implementing a Marketing Strategy
Learner support
You will be provided with comprehensive materials designed to provide you with everything required to complete your Marketing and Media Studies Diploma. You will have your own dedicated tutor who will guide you through your course work and answer any questions you may have during your Marketing and Media Studies Diploma. Additionally our Help Desk will provide you with any practical advice by email or phone.
FAQs
NCC originally stood for the National Consortium of FE (Further Education) Colleges. This brought together the FE Colleges to achieve the best provision. Regular national meetings were attended by both Colleges and Government agencies who funded them. This was very helpful to them both to best deliver training to their students.
For more than 25 years NCC has supplied FE Colleges with learning materials as well as student marketing.
NCC now specialise in online training of a very high quality to students both self-funded, paid for by schools, employers and training providers.
Distance learning is the most flexible and convenient approach to studying. There is no need for you to attend college and you can study anytime, anyplace, anywhere that fits in with your lifestyle. Distance learning programmes are ideal for people who may have a job, family commitments, or any other commitment that won’t allow them time off to study.
Both our online and paper courses are completed via an online learning portal (LMS) which you can access after you receive your login details by email. Please ensure that you check your junk email if you do not receive your login details within 48 hours.
All learners will submit their assignments, receive feedback and correspond with their tutor directly through the LMS. If you require help from our support team, then simply email [email protected].
If you opt for the online course, you will not receive any course materials through the post. Everything is available via the LMS.
If you opt for the paper version, you are simply paying for a study book to be printed and posted to your home, or place of work. You will use this book as a reference guide, but you will still be required to upload your assignments and correspond with your tutor via the LMS.
If you are unable to access our online LMS, we do have alternative options available, so please email [email protected] in order to request further support.
We recommend that you choose a course that will interest you and help you to achieve your ambitions. If you would like some advice, or further information, contact us here or dial 0333 3445 690.
To purchase a course, simply click on the ‘Buy now’ button against your chosen course and follow the on screen instructions. Alternatively if you would prefer to purchase the course over the phone, call 0333 3445 690 and speak to one of our expert course advisors.
The price largely depends on the size and duration of the course. The course cost is determined by the expenses associated with its provision, taking into consideration the course's size and complexity, development costs, study materials, and the level of tutor support required. Some courses also necessitate additional in-person assessments by assessors, which incur additional expenses and consequently affect the course's cost.
The cost for each course is always listed clearly on the course description page before you make a purchase.
Additionally, extra fees may apply for courses that require externally monitored assessments (such as A Levels or ICB qualifications). For more details, it's best to consult with one of our course advisors.
Once you've chosen your course, you have two options for enrolment:
- You can purchase the course online by clicking the "Buy now" button, which will enrol you automatically.
- Alternatively, you can call our helpline at 0333 3445 690, and our expert course advisors will assist you in signing up for the course and arrange for the delivery of any requested additional learning materials to your address.
All courses are available to purchase in full or via affordable monthly payments over 12 months. A £29 non-refundable deposit is required for monthly payments, and you will be required to set up a monthly direct debit.
We do not require you to complete a credit check to sign up for monthly payments.
We ensure that you will receive your ordered course materials within 5 working days of registration, though for many courses, delivery may take as little as 48 hours.
Your course materials will be sent through a tracked courier service to guarantee delivery of your study book within the specified timeframe.
All the relevant information required to complete your course is available via the LMS. Additional research via the internet is encouraged, depending on the level you are working at, to bolster knowledge of the subject area.
There is no requirement to purchase any additional materials.
You will have access to a dedicated personal tutor whom you can contact through the Learning Management System (LMS) for assistance and guidance on any course-related matters. Your tutor will only initiate contact in response to your messages. If you encounter any difficulties reaching your tutor, please don't hesitate to email us at [email protected].
Many courses require you to submit work to your tutor during the period of study, and your tutor will assess your work and provide feedback to you within 10 working days. Your tutor is available to you as much as you need them.
Please note that the course includes tutor support for a duration of 12 months. If you require additional time, please inform us, and we will make every effort to provide you with an option for a paid extension, if feasible, to assist you in completing your course.
Please be aware that our tutors are actively assisting multiple learners, and to ensure they are not inundated with excessive workloads, we have implemented a policy limiting learners to submitting a maximum of three units of work for evaluation at any given time. We recommend that you upload your completed units as you finish them. This way, you can benefit from your tutor's feedback to enhance your future assignment submissions.
Your work will be marked and feedback returned to you within 10 working days after submission. This is because our tutors are required to provide detailed, considered feedback to our learners that may take a while to formulate. We find that by working this way, our learners actually complete their course in less time, as they rarely need to submit an assignment more than twice.
Whilst it is possible to submit multiple assignments at the same time, we advise that our learners submit only one at a time. We want our learners to develop as they progress through their course, and find this is best achieved when a student embarks on a new module having taken into account tutor feedback from the previous submission.
Kindly note that our tutors are currently supporting multiple learners simultaneously. In order to maintain a balanced workload for them, we have established a policy that restricts learners to submitting a maximum of three units of work for evaluation at any given time.
The time needed to complete your course depends on the specific course you've chosen and the time you're able to dedicate. Generally, it can take anywhere from 6 weeks to 12 months. You'll usually have up to 12 months from the date of purchase to complete your course if you wish to receive your certificate, this is your end of support date.
One of the biggest advantages of distance learning is the flexibility it offers. You can study at your own pace, fitting your coursework around your personal schedule and commitments. There's no pressure—no one will be chasing you to submit work or asking why you haven't turned in an assignment.
That said, we recommend considering your availability before enrolling to ensure you can devote enough time to stay motivated and complete the course within a reasonable timeframe.
All of our courses are fully accredited, and to successfully complete them, you'll need to demonstrate your understanding. Depending on the course you choose, this could involve an examination, but the assessment methods can vary.
For some courses, you'll be continuously assessed throughout your studies, while others may require a final exam or an assignment, which can be done from home and submitted to your tutor.
For specific qualifications like A-levels and GCSEs, you will need to sit invigilated exams at a registered test centre. You'll be responsible for arranging and covering the cost of these exams, but full guidance will be provided by the centre delivering the qualification.
If you have any questions or need further clarification, feel free to email us at [email protected]. We can help or connect you with the course provider for more details.
All of our courses are accredited and you will receive a certificate upon successful completion of the course.
For more information about this please see the section of the website that details how awarding bodies work and what the different types of qualifications are: https://www.ncchomelearning.co.uk/awarding-organisations
Yes, you can take as many courses as your time allows, but we would recommend that you clearly evaluate how much time you can commit to your courses of study.
The good news is that if your circumstances change you can always take a limited break and come back to your studies to save your paid for support.
If you decide to enrol on more than one course at the same time, speak to our enquiries team for any bundle deals or offers.
Absolutely! In most cases, our courses are accessible regardless of where you're located. However, some courses may have geographical restrictions set by the Awarding Organisation, and any such limitations will be clearly outlined in the course details.
Keep in mind that all of our tutors are UK-based, and while most work can be submitted via email, there may be rare instances where submissions need to be sent by post.
For courses that require a monitored exam, there are many test centres available internationally. If you're planning to study from abroad, we recommend reaching out to us before purchasing the course to ensure everything is in place for your studies.
If, after receiving the course, you decide it isn’t the right course for you, you may return the materials within 14 days, provided you have not yet submitted any coursework for evaluation. Please note that you will be responsible for covering the return shipping costs. We will refund your payment, minus a non-refundable deposit of £29. Additionally, you have the option to select an alternative course that better matches your goals and aspirations.
For any help on cancelling your course please email [email protected], we will only deal with cancellation enquiries via email.
Totum is the new brand for UK student cards and replaces the old NUS student card. NCC students are eligible to sign-up for the Totum card where applicable, giving access to a multitude of retail, food and travel special discounts. For more information, you can visit their website: https://www.totum.com/
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Unlimited assignment submissions during the course
Industry recognised and accredited courses
Interest-free payment plans for up to a year
Reviews from learners who completed...
Marketing and Media Studies Diploma
“Brilliant service”
Brilliant service. I'm half way through my course and i'm enjoying it. The flexible payment options are great. When I pass this course, i will undertake another course with the NCC. Excellent home study so far.
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